Microbrewery Makes Biodegradable, Edible 6 Pack Rings To Reduce Ocean Plastic

Microbrewery Makes Biodegradable, Edible 6 Pack Rings To Reduce Ocean Plastic


That’s like dumping one garbage truck full
of plastic into the ocean every three minutes for an entire year. Most plastic takes years to breakdown, and
can be deadly to animals if it is ingested or if they become trapped. That’s why these four craft brewers with
a passion for beer and the ocean came up with a unique solution. We grew up by the beach, and we’re on boats
and surfing and fishing all the time. Sometimes you’d fish and you’d bring up
a plastic bag on your hook. So our goal was to give back to the ocean,
the environment, as much as possible, and using craft beer as the vessel to do it. At the end of the day, we have all this spent
grain that’s leftover. Eco Six Pack Rings are created using the spent
grain from the brewing process. The Eco Six Pack Rings, which they call E6PR,
start to break down within two hours of being in the ocean, fully disintegrate in two to
three months, Even if left on the beach or somewhere else,
they break down in a matter of weeks. And since they’re made of the leftover wheat
and grain, if it’s ingested by wildlife, like a fish, a turtle, or a bird, it’s completely
harmless to them. There is going to be the time between when
the ring ends up in the ocean and on the ground, something is able to eat it. It’s not nutritious to them, it’s not
going to be part of their diet. However, it’s a lot better eating that than
plastic. I’ve eaten one. I’m still here. We didn’t expect the feedback that we got
and the interest that we did. So it was pretty apparent that it wasn’t
going to be able to be in-house. So they spun off the idea into its own business
called E6PR, that brings together the brewery and other founding partners. I think success in the brewery, it’s definitely
not about money. For us, growth, awareness, and getting more
people on board. And even if they’re not switching to the
E6PR rings, just thinking about their packaging and changing it for the better. A handful of breweries around the U.S. have
gotten on board, and the E6PR will soon be used in 12 different countries, including
Mexico, where Corona is testing out the rings on their beers. As of last year, Saltwater Brewery eliminated
plastic entirely from their packaging. They hope other distributors will follow their
lead to create a more eco-friendly beer and packaging industry. Six pack rings of course aren’t the number
one pollutant, but our view on it is if we change one thing, even if it’s not the biggest
problem, it gets people thinking. More and more that you see this stuff, you
can think of ways to change your everyday lifestyle. Beer is a good vessel, it gets people to listen. Hey guys, thanks for watching. If you like this video, give it a like, and don’t forget to subscribe to Freethink for more great videos like this one every week.

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